Boulevard Jules Poitras, Saint Laurent Montreal Quebec Canada
Niffy Signature, established by Oluwanifemi Fagbohun, a renowned global beauty expert, passionately promotes health and beauty safety with her Vegan and Cruelty-free makeup line. Rooted in pillars of Health and Beauty Safety, Empowerment, Education, Diversity, and Inclusivity, the brand offers a diverse shade range. The brand’s commitment to conscious consumerism, women’s empowerment, and community engagement sets it apart in the industry.
Niffy Signature addresses the following needs and problems:
1. Health and Beauty Safety: Provides vegan and cruelty-free makeup products, prioritizing the well-being of customers and promoting conscious consumerism.
2. Diversity and Inclusivity: Offers a wide range of shades to cater to diverse skin tones, ensuring that everyone can find suitable products.
3. Educational Resources: Through Niffy’s beauty health guide ‘Your Beauty Police’ , beauty consulting services and makeup training services, the business empowers customers with knowledge about beauty safety and application techniques.
4. Global Market Access: Aims to expand market reach to multiple countries, allowing customers worldwide to access and enjoy the brand’s diversity and inclusion offerings.